Blogging Issue 1 : Current Phenomenon of Blogging

     According to Sobel (2010), the size of global sphere has doubled every 5 months over the last years. They do not only blog but participate in other Web2.0 activities such as Twitter and Facebook.

TABLE 1 : PERCENTAGE OF BLOGGER'S AGE

     These bloggers have their own purposes to be achieved in blogging. The notable growth of mobile blogging (Moblog) is the key trend these days. Even though the smart phones and tablets are still the newbies, but most of the people expect them to grow larger. It is stated that 25% of the bloggers are already engaged in Moblog. Besides that, 40% of bloggers who blogs from their smart phones or tablets feel that Moblog encourage short posts and spontaneous one (Sobel, 2010). Another important trend is the power of women and mothers' bloggers and their impact is on the brands. This survey was enhance by interviewing 15 most influential women in the bloggers sphere.

     In the Middle East, bloggers are mostly expatriate, talking about intellectual and emotional aspects while some were motivated to feel a gap in the Internet content. In Malaysia, 28% of the Malaysian Top 50 Bloggers write about personal stuffs, followed by politics and technology.

The most prevalent blogs in Malaysia, Asia and Europe :

1. Political Blogs

2. Personal or Social Blogs

3. Fashion Blogs

4. Corporate Blogs

     The benefits of these blogs can vary as it gives bloggers freedom of speech politically. Many people voice out their opinions and ideas regarding current state of politics through blogs, which consequently attract many readers locally and globally. Besides that, corporate blogs, which meant for business purposes give personal benefits. People introduce their business and products through blogs and thus making money from it. For instance, a travel blog can be both corporate and also personal one for the blogger who is a tour guide. Here, he is not only promoting his business but also share his personal experiences throughout his life. (297 words)


REFERENCES

Ali. A 2011, Giving Birth to the Middle East’s Blogosphere, viewed on 17 August 2011, <http://www.psfk.com/2011/01/giving-birth-to-the-middle-easts-blogosphere.html>

Gaman 2007, 50 Most Influential Blogs in Malaysia, viewed on 18 August 2011, <http://www.sabahan.com/2007/02/06/50-most-influential-blogs-in-malaysia/>

Hughes. D 2009, Blogging’s global impact and the future of Blogging, viewed on 19 August 2011,<http://technorati.com/blogging/article/day-5-twitter-global-impact-and/page-2/>

McGann. R 2004, The Blogosphere By the Numbers, viewed on 16 August 2011, <http://www.clickz.com/clickz/stats/1709780/the-blogosphere-by-numbers>

Sobel, J 2010, State of the Blogosphere 2010 Introduction, viewed on 17 August 2011, <http://technorati.com/blogging/article/state-of-the-blogosphere-2010-introduction/>